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DriveLine

Enable your dealership to sell online

Digitalize the car buying journey on your website with a white-labeled retail layer that turns traffic into high-intent buyers, not cold form fills.

Features

Sell vehicles online

Purpose-built tools for modern dealership operations and online sales.

Guided buying journey

Replace disconnected forms with one buyer-centric flow from pricing to commitment, directly on your inventory pages.

White-labeled retail layer

Launch the full online journey under your brand, on your domain, without replacing your existing website stack.

White-glove onboarding

Hands-on implementation and launch support so your team goes live quickly without extra IT overhead.

Data control and security

You control your dealership data with encrypted buyer workflows and enterprise-grade security practices.

Built for dealerships

Driveline gives your team a modern online-to-in-store handoff: the buyer arrives with a half-built deal, while your dealership keeps full control of brand, customer data, and workflow.

Enterprise-grade encryption

You control your data

White-glove support

Online Purchase — 2024 Toyota Camry

2024 Toyota Camry SE

Stock #A-2847 • VIN: 1234567890

$32,499

Info

Trade-In

Finance

Review

Down Payment

$5,000

Monthly Payment (60 mo)

$489/month

Continue to Financing

Trust and compatibility

Built to fit your brand, compliance, and your data standards

Driveline flexes to your dealership identity and OEM requirements while supporting OMVIC-compliant workflows and AI-native operations where your team stays in control of customer data.

Brand and OEM ready

Deploy on top of your existing site with layouts and styling that match your dealership brand and align to OEM presentation standards.

Works with multi-brand groups

OMVIC-compliant workflows

Structure your online deal flow with transparent buyer steps and documented handoff moments designed for OMVIC-compliant retail operations.

Compliance-first deal progression

AI-native, data in your control

Use AI-powered buyer journey intelligence while your dealership owns and controls customer data with secure, permission-aware access.

You own your customer data

Performance experience

Beautiful by design, fast by default, smooth for every buyer

Every Driveline-powered storefront is designed for confidence at every step: premium visuals, fast-loading pages, and seamless interactions that keep shoppers moving forward.

Beautiful storefronts

Refined, modern UI patterns keep your website premium and on-brand across desktop and mobile.

Fast page performance

Optimized loading and streamlined journeys reduce friction so high-intent shoppers stay engaged.

Smooth user flow

Consistent step transitions and responsive interactions create a polished experience from browse to buy.

Meet Axel

Become AI-native on every vehicle page with Axel

Axel gives shoppers immediate answers about each vehicle, pricing context, dealership details, and next steps right on the VDP.

Driveline is AI-native by design, so your team can automate repetitive buyer tasks like test-drive bookings and callback requests while sales staff focus on closing high-intent customers.

Instant vehicle answersAutomated lead actionsAI-native experience
A

Axel

AI Vehicle Assistant

AI Native

Does this car have Apple CarPlay?

Yes - this BMW includes wireless Apple CarPlay, so connecting your phone is quick and seamless.

Want to book a test drive? I can lock in a time and send your request instantly.

2019 Audi A4 - 360 view

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Swipe to rotate

Drag to rotate • Double-click to zoom

360°

360°

Drag to look around

Vehicle 360

Let shoppers explore every vehicle in immersive 360

Give buyers an interactive exterior spin plus a full interior panoramic view directly on the VDP, so they can inspect details and build confidence before they ever visit the showroom.

The merchandising experience is designed to increase engagement time, reduce uncertainty, and help more online shoppers move from browsing to booking a test drive.

Exterior 360 walkaroundInterior panoramic viewFast performanceHigh-intent VDP experience

Start selling online

Turn your website into a buyer-ready journey with transparent pricing, secure deal progression, and a seamless showroom handoff.